Derek Lewallen
Marketing Director
Biography
Derek Lewallen is a marketing executive with more than two decades of experience building brands, developing growth strategies and aligning marketing with broader business objectives. As marketing director at Hanna Commercial, Derek leads the company’s overall marketing strategy, bringing together brand, digital, communications and marketing operations to support business growth and strengthen Hanna Commercial’s position in the marketplace.
Derek’s career spans residential real estate, manufacturing and commercial transportation, giving him a broad perspective on building marketing strategies for organizations with complex sales cycles, diverse audiences and multiple business priorities. Most recently, he led marketing for a multi-location commercial transportation organization, working closely with leadership to strengthen the brand, modernize marketing operations and develop a more integrated, data-driven approach to marketing.
His earlier experience includes six years as a creative director in the manufacturing industry, where he led marketing strategy and partnered closely with sales to support business growth. He also spent 14 years leading marketing for the Northeast Ohio operations of a national residential real estate organization, developing extensive experience connecting marketing strategy, brand and sales.
A veteran of the U.S. Air Force and an alumnus of Baldwin Wallace University, Derek brings a combination of strategic thinking, creative perspective and hands-on marketing experience to his role at Hanna Commercial.